Articles about Hiring Process

Digital recruiting is nothing new, but the tools and techniques that work are constantly evolving. If you aren’t regularly updating your digital recruiting strategy, you’re likely wasting time, money, and resources while missing out on top candidates.

Traditional recruitment typically involves creating a job listing, waiting for applications to roll in, and choosing the best fit. Sure, this method works. But it only lets you target around 30% of the global talent pool—active candidates.

Attracting candidates is easy. Attracting the right candidates is a whole different ball game. According to Indeed research, almost half (43%) of employers struggle to attract qualified, talented candidates with their job postings. 

Every recruiter wants the ability to improve their hiring processes reliably. Maybe you want to find better-fit candidates. Or maybe you want to speed up your recruiting process so you can get high-quality talent in seats faster. The point is, there’s always something to improve upon in recruitment.

As more organizations move to pre-recorded video interviews, they’ve gained the benefits of a more efficient process and improved consistency for candidate evaluation—but how do you make sure that great candidates make it through the process?

Adding case interview questions to your video interview software takes time, but the payoff is worth it: You get to assess candidates’ real capabilities at scale, on your terms, and as many times as needed.

Evolving technologies, expectations, and job market conditions have arguably made recruiting more difficult than ever before. For example, the Willo 2024 Trends Report found that 61.7% of employers anticipate salary expectations or competition from other companies as the key challenge they will face hiring and retaining top talent.

The right marketing team has the potential to push your brand into the spotlight. Research from Bain & Company and Google shows that the most mature marketers are 4x as likely to achieve business goals, increase market share, and increase revenue than the least mature marketers. But how do you find and hire these top-performing marketing professionals?